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GS1 compliant QR codes

GS1 Digital Link QR Code Generator

Create GS1 Digital Link QR codes for retail products. Encode your GTIN and link to product pages, nutritional info, and more.

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Why use a GS1 Digital Link QR Code?

Replaces traditional barcodes

GS1 Digital Link QR codes carry the same GTIN data as barcodes plus a URL for rich product information.

Links to multiple destinations

The same QR can open a product page for consumers and a resolver for scanners at point of sale.

Future-proof packaging

GS1 is the global standard — Digital Link is the official next-generation format for product codes.

Common use cases

FMCG packaging

Replace or supplement 1D barcodes with a GS1 Digital Link QR that opens nutritional info and traceability pages.

Luxury goods

Use GS1 QR to verify product authenticity and link to a certificate of origin.

Pharmaceuticals

Encode batch number, expiry date, and serial number in a GS1-compliant QR for traceability.

Frequently asked questions

What is a GS1 Digital Link?

GS1 Digital Link is a URL-based standard that encodes product identifiers (GTIN, batch, serial) in a web-compatible QR code.

Do I need a GS1 membership?

To use an official GS1 domain resolver you need a GS1 member GTIN. For a custom domain resolver, any GTIN structure works.

Is a GS1 QR code readable at checkout?

Modern POS systems and 2D scanners read GS1 Digital Link QR codes. Older 1D-only scanners cannot.

Related QR Code Types

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